Been unable to blog for a few days, too busy opening companies, buying houses and perfecting pumpkin soup...
E.On / Eon are back in the news again after the recent meeting on Kingsnorth, meanwhile there is a campaign to googlebomb Eon. I suspect this will increase my extremist ranking a bit further, but ho-hum. The explanation is below:
They've been the targets of all kinds of action, from last summer's Camp for Climate Action, to a series of smaller action on April 1st (Fossil Fools Day), to a wave of recruitment fair actions, with more action coming up at the end of this month.
One easy, comfy action can happen from this computer you're looking at. The tactic is called google-bombing.
The more links to a site, the higher it climbs in Google rankings. So, if enough people make the word 'Eon' link to the No New Coal site, pretty soon it'll top the list of anyone searching for Eon. (This tactic was successfully used a few years ago to make 'swivel-eyed loons' link to UKIP).
Two weeks ago www.nonewcoal.org.uk wasn't in the top 50 sites when searching for Eon. As I write this it's already number 13.
So a simple online action can help us get our electronic placards in their face without getting out on the cold winter streets.
If you have a website, blog, myspace, bebo, forum account, etc then please place a link to http://www.nonewcoal.org.uk.
Ideally you write 'eon' and place a hyperlink to http://www.nonewcoal.org.uk from that text.
Anyone can do this! Blog comments/forums are easiest. Good websites are most effective.
If you're wondering what else to write, you could copy or edit this.
To get a top 10 google ranking probably won't be to hard, but to pip E.ON to the top will require a lot of effort so tell your friends, consider putting this simple action in your newsletters, spread the word online...